Rihanna’s fashion brand, Fenty Beauty, has announced a groundbreaking collaboration with the 2024 Olympic and Paralympic Games in Paris, France.
This partnership signifies a significant moment in both entertainment and sports industries.
Fenty Beauty, as a premium partner, will supply makeup kits for volunteers and have its own makeup artists on-site.
The collaboration aims to highlight the intersection of sports and beauty, emphasizing representation and empowerment.
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The 2024 Olympic Games are scheduled from July 26 to August 11, with the Paralympic Games following from August 28 to September 8.
Celine Dion is slated to perform at the opening ceremony.
Rihanna expressed her excitement on social media, stating, “[I] tried to tell yall….we outside all 2024!!! [I’m] proud to announce that @FentyBeauty is a premium partner of the Olympic and Paralympic Games baby! FentyxParis2024.”